The SOPL has been advocating that a "Good" Locksmith works hard to earn the trust and confidence of their clients by providing solutions to their security needs. It is very simple to do.
Whatever the problem, automotive, residential or commercial, A “Good” Locksmith delivers the solution at affordable prices. and by giving customers the service and respect they deserve. There is no magic to this and the result is a loyal following of satisfied customers, who by word of mouth will refer family and friends who also will become satisfied customers.
There is nothing better than word of mouth advertising and referrals. It worked for Fabrege Organics Shampoo! The commercials for this shampoo were legendary, claiming "If you tell two friends about their product, then they'll tell two friends, and so on and so on and so on". Consider it viral social media without a computer, and it has worked from the beginning of time, still today and long into the future. No search engines or Google places needed!
The secret to this is having a passionate about your locksmith services. You have to love what you do and not think of it as just a job. Spending time to "walk" your demographic area to "meet and greet" consumers in your area is the key. Stop the world for a day and using the time to actually "shake hands and kiss the babies" puts the "GOOD" locksmith in the hearts and minds of the consumer, and it has more value than reliance on any search engine or lead generation service can offer.
The consumer wants to have a relationship with their locksmith. They can easily connect with a "GOOD" locksmith when searching the Internet if they must by seeing that the locksmiths website is "real, wholesome and organic" (not the Fabrege' Shampoo!). When your website is relaxed and they see you are real, and not the canned, stiff store bought kind, it resonates. When there is a story as to who their service provider is, there is a connection. Having your personal image on your site, a personal video and even having your family part of delivering your message, it hits home.
If your looking to earn good clients for life, you have to think of it as rhyme of "churn and burn" to make it happen. Locksmith Mike Galdine of GOOD Locksmiths of Bonita Springs, FL. understands the churn and burn of running a successful mobile locksmith business as well as the rhymes he has been rocking on the microphone since the early 1990's. Mike has a passion for "rapping", but on a specific genre. His passion actually turns out to be a terrific organic benefit. If we look at the amount of connections he has in social media, he just might be the best known locksmith in his area, and who needs Google or the yellow Pages when you are the Locksmith of Rhyme!
He has performed with such groups as De La Soul, Inner Circle, Ruby Blue, Mint Condition and others. With original songs that have drawn national exposure, known as Mikey "G" , he prides himself in serving to glorify GOD with his lyrical compositions.... Check him out, then tell two friends, who will tell two friends and so on, and so on!!! It is that easy to find a GOOD Locksmith.
"The Nicest Locksmith in the World” — Chris Griffith, Bonita Springs Florida
Tom Lynch, CRL